Founded in 1999 Danish Clothing Brand ICHI has delivered high quality pieces in an accessible price range for almost two decades.

Paying tribute to simplicity, purity, and accessibility ICHI Wants their fashion to be easy to grasp and relatable.

Brave and feminine collections with a strong detail focus mixed with a vibe of freedom and raw femininity. 

Easy to love and easy to wear is the way to describe the look and feel of ICHI.